Creative Collection Quarter 2 – 2018

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Launched in 2013, the Creative Collection competition celebrates the big, bold, and audacious canvas that is Out of Home (OOH), and recognises the best OOH campaigns each quarter.

Campaigns are judged across the following categories:

  • Best creative execution
  • Best traditional use of OOH
  • Best use of a special build
  • Best use of technology and innovation

Quarter two 2018 attracted 32 submissions from OMA members including: Adshel, APN Outdoor, JCDecaux, oOh!media, Paradise Outdoor Advertising, QMS Media, and TorchMedia.

Guest judges included:

  • Andrew Dowling, Founder and Managing Director – DO Agency
  • Michelle Mansour, Commercial Manager, Digital – Tonic Health Media
  • Michael Cali, Commercial Director – oOh!media

“The judging of this quarter’s OMA Creative Collection was a difficult task, creating spirited debate amongst the judges about who should be the eventual winners across each category,” said Andrew Dowling, Founder and Managing Director, DO Agency.

“While all finalists put forward a strong case for selection, the panel came to a unanimous decision based on each winner’s ability to go beyond the obvious and generate an OOH campaign that spoke to its intended audience, in a unique or personalised fashion – whether that be through the topical relevance of the brand and message, seamless integration of technology, or creative impact,” Dowling concluded.

Congratulations to the following winners:

To view the media release click here

View previous quarters