Code of Ethics

Out of Home (OOH) advertising is a media channel that reaches almost every member of the community. OOH advertising is always on, delivering messages 24 hours a day, seven days a week. It is ubiquitous, innovative, entertaining and effective.

Outdoor Media Association (OMA) members advertise third party products on both digital and traditional signs across a variety of OOH formats and locations. Advertising in the public domain is visible to a broad audience, and OMA members are committed to ensuring that the advertising they post meets community standards. In addition to adhering to all applicable legislation and regulation, OMA members have adopted the following set of voluntary industry principles.

Version: March 2021