The Australian Government has launched its public advertising campaign to help inform Australians about the Voice referendum being held later this year.

The referendum will ask if Australians should change the Constitution to recognise the First Peoples of Australia by establishing a body called the Aboriginal and Torres Strait Islander Voice.

On referendum day, voters will be asked to vote 'yes' or 'no' on a single question. Subject to the Parliament's approval, the question on the ballot paper will be:

“A Proposed Law: to alter the Constitution to recognise the First Peoples of Australia by establishing an Aboriginal and Torres Strait Islander Voice.

Do you approve this proposed alteration?”

A Voice to Parliament will be an independent and permanent body to make representations to the Australian Parliament and the Executive Government on legislation and policy of significance to Aboriginal and Torres Strait Islander peoples.

Members of the Voice would be selected by Aboriginal and Torres Strait Islander communities, not appointed by the Executive Government.

A responsible medium

The OMA encourages Australians to engage with trusted sources of information to ensure that they are well-informed ahead of referendum day.

The OMA and its members recognise that advertising in the public domain is visible to a broad audience and are committed to ensuring that the advertising they post meets community standards.

OMA members are committed to providing effective form of communication for public information.

All OMA members agree to adhere to the AANA Code of Ethics, OMA Code of Ethics and policies and can consult with the Copy Advice team at copyadvice@oma.org.au

Trusted sources of information